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KMID : 0362120130350040387
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Journal of Technologic Dentistry
2013 Volume.35 No. 4 p.387 ~ p.394
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The influence that the medical service quality of the dental clinic affects to the patient satisfaction and use intention
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Jeong In-Ho
Lee Sook-Jeong
Kim Byung-Sik
Park Young-Dae
Ji Kyung-Ja
Park Ji-Young
Hwang Hye-Kyung
Lee Jong-Hwa
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Abstract
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Purpose: This aim of this paper is to research the influence of customer satisfaction and reutilization on Dentalhospitals and clinics of medical service quality.
Methods: The study examines 140 Patients who received treatment in Daegu from 1 July 2012 to 30 July 2012. The methods of research were used to factor analysis, reliability test using Cronbach’s factor, correlation analysis,multiple regression analysis and spss/win18.0.
Results: The factor of quality of care has the highest impact on customer satisfaction. the influence of reutilizationdepends on the highest reliability and the physical environment was significant.
Conclusion: To improve customer satisfaction and reutilization is required to maintenance of hospital facilities,medical services mind and quality of care. The medical service providers are important to develop patient educationprograms, self-development and customer satisfaction training techniques.
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KEYWORD
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customer satisfaction, dental clinic, medical treatment service quality, reutilization, service quality
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